DataCore Makes Virtualization a Promise


Looking to lure a larger customer base, DataCore Software has negotiated a deal to ship its storage virtualization software with adapters from Promise Technology.

Promise, a leader of ATA RAID (define) data protection, has agreed to include a copy of DataCore's SANmelody Lite software with every storage adapter card it sells.

The software serves disk capacity to other computers, letting users add capacity over a network without reconfiguring hardware or rebooting application servers. Any Windows PC with a Promise adapter card can serve disk capacity to other computers over Ethernet using the iSCSI (define) protocol.

Financial terms of the deal were not released but DataCore and Promise have high hopes for their distribution strategy. The companies said in a statement they expect to install as many new storage networks in the next six months as have been installed by all other vendors in the last six years.

With Promise shipping thousands of adapters a month, the companies believe the move will be a complete 1-2 punch, requiring no extra hardware and software to establish and configure a storage area network (define).

DataCore, a Fort Lauderdale, Fla., start-up, inked the deal to compete in the storage virtualization race, where giants like IBM and Hitachi Data Systems (Quote, Chart) hold the line.

According to market research from IDC, Yankee Group and Gartner, customers are keen on these types of capabilities because they free up enterprise IT staffs to perform more important tasks. Such on-the-fly allocation also dovetails with new utility computing strategies.

The interest is stimulating innovation. Behind in the virtualization game, EMC acquired VMware last year and is crafting a Storage Router for an early 2005 release.

HDS recently launched its TagmaStore platform to perform similar jobs. IBM is aggressively advancing its virtualization capabilities, bringing them over from the venerable mainframe machines.

While it's tough to predict whether DataCore will successfully compete head-to-head with those giants, the company could be attractive bait for larger vendors looking to pad their portfolios. The storage market is regularly contracting: Symantec bid for back-up software giant Veritas.

In addition to virtualization, DataCore provides a number of other storage software products, including storage management; storage infrastructure; volume management; storage provisioning data replication; and storage resource management (SRM).

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